Privacy policy

1. Policy

SATO Holdings Corporation and its subsidiaries and affiliates (“the SATO Group”) recognize our responsibility in the careful handling and protection of personal information we receive from users. We therefore handle personal information according to this policy:

• We comply with laws and regulations related to the protection of personal information and the policies and guidelines set forth by regulatory authorities (hereinafter, "laws and regulations").
• We will report or announce the personal information collected by specifying the purpose of use. We use the personal information within the scope of use as required by laws and regulations.
• We use personal information within our management system which clarifies the sharing of responsibility and takes necessary safety measures to prevent data leak and alteration of and unauthorized access to personal information. We also take corrective actions promptly should any incident occur.
• Personal information may be transferred to and processed in countries/regions outside the users’ country/region. We will comply with local laws and regulations and take appropriate measures to ensure secure handling of personal information.
• We will endeavor to keep personal information accurate and up to date within the scope of the purposes of use.
• We will respond in good faith to the requests of individuals to inquire about, revise, delete or cease the use of personal information when such a request is received through the stipulated method.

2. Purpose of use of personal information

We use personal information of users for the purposes listed below. For details on the products and services we offer, please see the market coverage page on our website.

• Business communication
• Performance of a contract (provision of products and services, etc.)
• Provision of information on products and services handled by the Company
• Provision of information on seminars and exhibitions held by the Company
• Delivery of personalized ads based on the analysis of acquired personal data, including browsing and purchase histories
• Other purposes clearly and separately expressed

We will clearly express the purpose of use in advance when asking users to provide their personal information. However, we may omit disclosure of the purpose of use in the following cases:

• When receiving personal information at a meeting or through the exchange of business cards with an employee of the Company
• When receiving business cards at an exhibition, event or seminar

In these cases, we may use personal information to send communications regarding products and services of the Company via email, unless the information owner refuses.

3 .Use for purposes other than the above

We will not use personal information for purposes other than those clearly expressed to users, except in the following cases:

• When the information owners have agreed to the use of their personal information
• When the personal information is used in a state in which individuals cannot be identified, for instance when used as aggregated data
• When the disclosure of personal information is required by laws and regulations

4. Provision of personal information to a third party

We will not share personal information we receive with any third party without prior consent of the owner, except in cases described below where we may share the personal information with third parties (including those outside Japan) for purposes clearly expressed to the information owner.

• When the information owners have agreed to the use of their personal information
• When the personal information is processed into a state in which individuals cannot be identified, for instance when it is processed into aggregated data
• When the disclosure of personal information is required by laws and regulations
• When the personal information is disclosed within the scope necessary to achieve the purpose of use to a cooperating firm or a contractor that has an obligation with respect to the Company to maintain confidentiality
• When personal information is transferred as part of a business transfer, such as a merger
• When transfer of personal information is permitted by laws and regulations

5. Shared use

We may share the personal information we receive with companies within the SATO Group to achieve purposes clearly expressed to the information owners.

1. ①
   Personal data that may be shared for use
   Business contact information of executive officers/employees of user companies, including names, departments/titles, office addresses, phone numbers and email addresses
2. ②
   Entities that may share use of personal information
   SATO Holdings Corporation and its subsidiaries and affiliates
3. ③
   Purposes of use
   In executing business administration/operations across the SATO Group, providing information on and delivering our products and services, and making business decisions on how we provide information on and deliver our products and services
4. ④
   The name and the address of the entity responsible for the management of personal information, and the name of the representative
   SATO Holdings Corporation (Please see our website for the latest information on the Company and its representative)

6. Provision of anonymized information

We may recurringly provide to a third party personal information that is anonymized (whereby the data cannot be used to identify any specific individual or restored to its original form).

In doing so, we comply with laws and regulations on the transfer of personal information to protect the data with applicable safeguards.

What anonymized information may comprise and how it may be used

How we provide anonymized information to third parties

We transmit data via encrypted emails or using highly secure cloud services.

7. Updates and improvements

We strive to keep improving on our privacy policy, which may be updated in accordance with changes to related laws and regulations or for other reasons.

8. Inquiries about personal information

If information owners wish to inquire about, change or revise their personal information, we will respond to such requests promptly according to the stipulated method once the information owners contact us using the contact form.

In this case, we may seek cooperation of the information owner to confirm that the request is made by no one other than the information owner, to prevent unauthorized acquisition and alteration of personal information by a third party.